Branding & Identify Design for Hellz Hole Coffeehouse — A coffeehouse for outdoor enthusiasts.
MISSION FOCUS
Branding
DELIVERABLES
Brand Guidelines Book
Packaging
LAUNCH CREW
Coleman Milligan
Em Furukawa
BRAND IDENTITY
Hellz Hole Coffeehouse's design direction draws from Southern Utah's outdoor culture and Hell's Canyon Trail, crafting a unique identity with a vibrant palette echoing the region's scenic beauty.
PACKAGING
Hellz Hole Coffeehouse's packaging transports customers to Southern Utah's wilderness.
COLORS & TYPOGRAPHY
The color scheme embraces the natural landscape of southern Utah, evoking the serenity of Saguaro Green and the earthiness of Rust.
